Nov 23 2009

Limiting Your Keyword Selection on a Single Web Page

Category: SEO MarketingNick Halmond @ 8:40 am

Most people know that one of the keys to utilizing SEO and ranking your website in the search engines is the use of keywords. Still, there are many factors you must consider when using keywords if you want to see success. One of the elements that some people get focused is how many keywords they should target on one webpage.

It’s easy for people to want to do too much with SEO. That’s because of how easy it is to implement SEO tactics onto your website all by yourself. All you need to do is add some keywords here and there, and then viola, you will get ranked highly. Right? Well, not exactly, and the truth is that many people do more harm than good when they assume that SEO is this basic.

In actuality, SEO takes much more precision than that. There was a time when SEO first picked up steam when that kind of strategy may have worked. At that time, a lack of competition and a lack of sophistication made basic SEO strategies such as this work.

Today, many people practicing SEO try to target too many keywords on a single webpage. They figure, if I have 25 figures I’m trying to rank for, I should try to make every one of my web pages get ranked for all of those keywords. It’s like playing the percentages, giving yourself more options and therefore ensuring that you’ll see great results.

However, in actuality the opposite is true. More is less when it comes to SEO and the number of keywords you are trying to target. By targeting too many on a single web page, you aren’t doing anything but thinning out your focus. You’ll also likely be including so many keywords that your content will come across as spam to both the search engines and your visitors.

Knowing all of this then, what is the correct number of keywords to use on a web page? For a web page with 500 words or so, a sound strategy is to go after two or three individual keywords. For a page with less content you’ll want less keywords, and for a page with more content you can target a few additional keywords.

When you break up your site and individual pages like this you will be able to target a complete list of keywords effectively. Each page will have a few keywords that they can rank for and you’ll avoid using anything excessively. It’s the best way to use keywords across your entire site and it will produce great results for you in the search engines.

SEO has evolved a great deal over the last decade. You can’t try to rank every single web page on your website for every single keyword that you’re targeting. Instead, break up your keyword list and focus on 2 or maybe 3 keywords on a single page in order to maximize your success in the search engines.

Visit search engine optimization professional Nick Halmonds’ website. To get more great information on online marketing. You will get affordable search engine optimization Services, FREE search engine optimization Tools, articles and more. Visit search engine marketing

categories: seo.sem.search engine optimization,search engine marketing,marketing,internet,computers,business,site promotion,advertising,internet marketing

Tags: , , , , , , , , ,


Next Page »